What is On Page SEO? how it works ?
What is On Page SEO.Friends, in today’s date, to bring traffic from search engine on any website, it is necessary to do On-Page SEO of your website or blog post, so it is very important for you to know SEO closely. So today in this blog post we are going to give important information related to On Page SEO in Hindi, so this On Page SEO in Hindi post must be read last.
With On page SEO, we optimize the content of any website or blog post so that whenever Google’s crawler or any user reads the content of our website, it can easily understand what your content is about.
From an SEO perspective, on-page SEO is of utmost importance for our website. Because the purpose of on-page SEO is to tell search engines what your website is about and what keywords your website or blog is targeting. Information you provide in connection with your Post and its keywords within the content of your Post.
Simply put, in onpage SEO we have to work on our website and web pages on our page and optimize them properly according to search engine algorithms so that whenever crawlers from Google to our site, this is ours. there. It should be no problem to understand the site.
How it work On Page SEO
All of these elements apply to on-page SEO, where you implement these elements when you write your website or blog post so that your website can rank on the first page of Google search results. Now the question arises: how to do in-page SEO? When performing on-page SEO, keep the following factors in mind.
1.Keywords research
2.Title tags
3.Headings (Header Tags Optimization)
4.Meta description
5.URL structure
6.Keyword density
7.Images
8.ALT Text for Images
9.Website Speed
10.Mobile friendly site
11.Quality Content
12.Internal Linking and External Linking
On Page SEO Ranking Factor
In order to rank our blog post on the first page of Google, we need to optimize many things about our blog post so that when the Google crawler reads our post, it will fully understand what our blog post was written.
While doing On-Page SEO of your blog-post or website, some things need special attention such as
1.Keywords Research
Keywords Research:-Before writing a blog post, do some keyword research and then use those keywords in the title, URL, first paragraph, headline, etc. of your blog post. Many free and paid tools will be available for keyword research on the Internet, such as: Google Key Planner, Semrush, you can use.
2.Tiltte Tag
Title Tag is an HTML element, each title tag should be unique so that maximum clicks can be found on that title.
Create a title tag based on your blog post, and when generating a title tag, the length of the title must not exceed 65 characters. This is because Google will not display titles longer than 65 characters in search results.
3.Headings (Header Tags Optimization)
It is very important to have H1 tag in your website or blog, the title of your blog post should always be stored in H1 tag and other subheadings should be stored in H2, H3.
With the help of Heading tags, we can also break our content into paragraphs, for this you can use subheadings (from H2 to H6) but the primary keyword of your blog must be in the sub-heading.
4.Meta description
The meta description should state that the user needs to read the post, but in that way the user understands what this post is about and understands that I am reading this post. So, you should include your blog’s focus keyword. should
Meta descriptions must be up to 160 characters in length.
5.URL structure
This helps search engines understand what your post is about. Also called URL permalinks, take these things into account when optimizing your URLs.
Always keep your post URLs short.
Keep your main keywords in your URLs.
Use lowercase letters in URLs.
Always create friendly URLs.
Special characters, stop words, and special characters cannot be used in the URL.
6.Keyword density
Keyword Density means the number of times you use your Focus Keyword in your blog post, although keyword density depends on the words in your blog post.
Be careful, only use Focus keywords in blog posts from 1% to 2%.
Formula to calculate Keyword Density
How many times you use your Focus Keyword in a blog post / number of words you wrote in a blog post *100
8.ALT Text for Images
When we use an image in our blog post, the Google spider doesn’t understand what the image is, so provide the ALT text of the image in your blog post so the Google spider knows What is that picture talking about. ?
9.Website Speed
Website speed is an important factor in page SEO. If your website loads very slowly, Google will not rank your website or webpage, so you need to make your website as fast as possible.
If your site is on WordPress. So you need to install and activate a plugin called WP-Rocket. This plugin can speed up your site somewhat, but you should also keep in mind which theme you are using. That’s why you should use a good theme for your website if you want it to load fast.
10.Mobile friendly site
Most people these days use their phones to search anything on Google. Make your site as mobile-friendly as possible
As Google will not rank your site if it is not optimized for mobile devices. If you use WordPress, you should choose a mobile-friendly theme. Let’s talk about mobile-friendly themes.
Astra
Divi
OceanWP
Generate Press
Neve Theme
Out of these, you can chain any theme according to your own.
If your site is already built on a CMS platform, you can test your site by going to Google PageSpeed Tools to see if your site is mobile-friendly.
11.Quality Content
If you want to rank your blog post in Google, then it is very important for your blog post to be 100% unique and user friendly, it should not be that you have copied some content from a website and generated some content with the help of AI Tools. Google will never rank such blog posts, so always write unique and user-friendly blogs, this will also rank your blog in Google and the Bounce Rate of your website will not fall.
12.Internal Linking and External Linking
Internal Linking
Linking is the linking of two or more web pages together.
If you link to our webpage from another webpage on our website, this is called an internal link when considered. From the standpoint of SEO within the page. Then internal links are also very important. This increases the engagement of new users on our website and also increases the web page bounce rate, which has proven useful for improving our ranking on Google.
External Linking
Links from our web pages to web pages on other websites are called external links.
Thanks to this, Google receives information about the subject of your message, and Google also increases the credibility of your website.But when creating external links, you should keep in mind that external links only lead to web pages linked to your blog. do. There must be posts, and the DA (domain authority) and PA (page authority) of this website must also be good.